About Rapzter Digital
One team. Every channel.
A Bold BeginningRapzter Digital is a founder-led 360° digital marketing agency in Mumbai, with performance marketing at its core. We started on 30 August 2024 with two careers, one decision, and a client who had already said yes before the paperwork was done.
The Best of Both Worlds. One of us spent years running ad budgets for nearly twenty brands. The other spent six years building cloud systems that couldn't afford to break. Put together, that's an agency where the strategy is sharp and the plumbing underneath it actually works.
The story
Two careers walked into an agency…
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Before 2024
Two minds, one spark.
Before the agency had a name, it had two kinds of judgment. Aravinth Subramaniyan was a Senior Associate Business Manager at Puretech Digital, running performance marketing for nearly twenty brands. Parthiban Subramaniyan was a Technical Lead at LTIMindtree, building and supporting cloud applications for six years. Different desks, same habit: neither of them could leave a problem half-solved.
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30 August 2024
No plan B
They didn't keep a safety net. Rapzter Digital Private Limited was incorporated in Mumbai on 30 August 2024, and from that day the work became the whole of the day.
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The first 60 days
Three yeses
Kenia Eye Care signed on before the company even existed on paper. Noto Ice Creams came next for performance marketing, trusting a track record earned in our previous jobs. Then Vardhan Group. Three clients, two months, zero cold pitches.
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2025
The map gets wider
The year opened with PayMe, a financial lending company, and The Amazing Neon Signs in the United States. By summer, Uniqus, Dhanwantari Education, Originz Foods in Dubai and 99 Pancakes had joined. Fintech, education, food, signage: the industries changed, the standard didn't.
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Late 2025
Going full 360°
L'Amour, Lakmé Academy, MAAC Academy and Bueno Drycleaners came on board, and our work grew beyond ads into websites, web support and creative strategy. This is where Rapzter stopped being "the ads people" and became a true 360° digital marketing partner.
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Australia
Another coastline
ClickSteel, a roofing and fencing supplier, took our work to Australia. Four countries, one agency in Mumbai.
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Today
Same rule, bigger book
Fourteen brands later, the rule from day one still holds: the people who pitch you are the people who do your work.
What we're made of
Half marketer. Half engineer. All in on your growth.
- 01Strategy from the driver's seat
- 02Engineering under the hood
- 03Results you can bank on
Marketers who get the metrics. Engineers who get the mission.
How we work
The fine print we actually live by.
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01
The person who pitches is the person who works.
No bait-and-switch. The faces in the first meeting stay on your account.
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02
We take the brief personally.
If your numbers dip, we notice before you have to tell us.
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03
Tracking first, spending second.
We'd rather spend a week fixing your data than a month optimising on wrong numbers.
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04
Plain talk, always.
You'll get honest updates in plain language, including when something isn't working and what we're doing about it.
Clients
Our team
The faces behind the funnel.
Choose a letter. The person behind it steps forward.
Aravinth Subramaniyan
Co-founder, CEO
Before Rapzter had a name, he was helping brands turn performance marketing into business growth. With 10 years of combined experience across the founding team, Aravinth brings expertise in performance marketing, paid media and campaign strategy. He helps brands turn marketing investments into measurable business growth through smarter media decisions, better targeting and campaigns built to deliver results.
LinkedInParthiban Subramaniyan
Co-founder, COO
With years of combined experience across the founding team, Parthiban brings expertise in technology, development and automation. He builds the systems that help brands streamline operations, automate repetitive tasks and scale their businesses with greater efficiency.
LinkedInZipporah Simon
Senior Associate Manager
Zipporah keeps paid campaigns moving, reports on what matters and makes sure key clients always have someone keeping an eye on the details. With experience at the same organisation as Aravinth before joining Rapzter, she brings a strong understanding of performance marketing and what it takes to keep campaigns on track.
LinkedInRishabh Jaiswal
Senior Graphic Designer
If a post goes out with Rapzter's name on it, chances are Rishabh had a hand in making it look good. From scroll stopping graphics to engaging video edits, he brings ideas to life across formats. Based in Gorakhpur, he's equally passionate about the gym, his car and finding an excuse to hit the road.
LinkedInNandini Tripathi
Senior Copywriter & Content Strategist
Words are her business, and winning her over with them is a challenge of its own. Nandini shapes the what, how and when of the content that goes out, bringing strategy and creativity together to give every piece a clear purpose. And when she isn't finding the right words, she might just be busy finding the right notes. Singing could be her next career move.
LinkedInSagar Dubey
Senior SEO Manager
From strategy and execution to reporting, Sagar takes SEO from the first idea to the finer details that make a difference. He also has a knack for building lasting client relationships. Soft spoken at first, but give him enough time and you'll discover there's a lot more to him than keyword rankings.
Kowsalya
Analyst
After spending a significant part of her career in finance, Kowsalya made the switch to marketing and found her place in the paid media team. She keeps campaigns running and reports on time, bringing a fresh perspective to the numbers behind every decision. Bold enough to change lanes professionally and young at heart in everything else, she brings plenty of energy to the team.
Sivagami
Analyst
Campaign execution? She's on it. Need a report? She's got it. Finance for Rapzter? She's the boss. Sivagami wears multiple hats and makes sure the moving parts keep moving. From paid media support to keeping the numbers in order, she brings the kind of versatility every team needs and every growing business appreciates.
FAQ
You asked. We answered.
Straight answers about Rapzter.
Founders, the start date, and who we work with.
Who founded Rapzter Digital?
Rapzter Digital was founded by Aravinth Subramaniyan and Parthiban Subramaniyan. Aravinth brings years of performance marketing experience across nearly twenty brands; Parthiban brings six years of cloud engineering from LTIMindtree.
When and where was Rapzter Digital founded?
Rapzter Digital Private Limited was incorporated in Mumbai, India, on 30 August 2024. Our first client signed before the incorporation was even complete.
What does Rapzter Digital do?
We're a 360° digital marketing agency with performance marketing at its core. Under one roof, that means paid media, websites, web support, tracking and creative strategy, all reported in business results like leads, sales and cost per acquisition.
Is Rapzter Digital a 360° digital marketing agency?
Yes. Rapzter Digital is a 360° digital marketing agency in Mumbai. Strategy, paid media, creative, websites and tracking are handled by one team, so nothing gets lost between agencies and every channel works toward the same number.
What kind of brands do you work with?
We work with brands in healthcare, food and beverage, education, beauty, finance, real estate and retail. Clients include Kenia Eye Care, Noto Ice Creams, PayMe, Lakmé Academy, MAAC Academy and ClickSteel.
Do you work with brands outside India?
Yes. Alongside our Indian clients, we work with brands in the United States, the UAE and Australia, all managed from our agency in Mumbai.
What makes Rapzter different from other agencies?
We have a performance marketer and an engineer at the founder level. So the strategy is built by people who've run real budgets, the tech is built by someone who codes for a living, and the people who pitch you are the people who do the work.
We hire for the work, not the certificate.
Show us a campaign you'd defend line by line, a page you shipped, or a problem you refused to leave half-solved.
Degrees are optional. Curiosity and ownership aren't.